The Apprentice bragging game
The Apprentice is returning to British screens, bringing with it a slew of business buzz-phrase nonsense and baffling bravado from the candidates. Each year they take the bravado, swagger and self-aggrandisement to stratospheric new levels. They mix it with the … Continue reading
Confidence in senior management at record low
Employee confidence and trust in senior leaders has hit a record low as job security, satisfaction and standards of living fell, the Chartered Institute of Personnel and Development (CIPD) has found. According to the CIPD’s spring 2011 Employee Outlook survey, … Continue reading
Still think social media in business is a fad?
Angela blogs, ‘Almost every day I talk with business owners who think social media is a fad, and if they just hold out long enough that it will go away. In a time where people are using their Blackberry to … Continue reading
Short paragraphs boost online readership
When researchers for The Poynter Institute looked into what makes people read online, they found that one key predictor of attention was paragraph length. Researchers wrote: ‘The bottom line is that stories with shorter paragraphs got more than twice as … Continue reading
Is the employee newsletter dead?
When it comes to choosing communication channels, employee newsletters are viewed as an anachronism by most organisations, says Dom Crincoli of Crincoli Communications Consulting. Traditional newsletters have lost some lustre, he says, but we shouldn’t be too quick to say … Continue reading
The real test of employee engagement
We hear all the time about employee engagement and how it’s measured. Terms like “discretionary mindshare”, “active engagement” and others get bandied about like they actually mean something, writes Wayne Turmel in Management Issues. He says he’s found a simple metric … Continue reading
National Trust’s Wimpole Home Farm seeks online farmers
A National Trust farm is to be run by online subscribers voting on which crops to grow and livestock to rear. For a £30 annual fee, 10,000 farm followers will help manage Wimpole Home Farm, in Cambridgeshire.The National Trust says … Continue reading
What a five-year-old can teach you about compelling communications
Tuning out irrelevant information is a skill that today’s five-year-olds have in spades, writes Thomas Stringham of Advertising Age in his blog. He says that at business school he was taught about the importance of reach and frequency to run … Continue reading