Be careful what you wish for…

As communicators we long to write controversial, scandalous and thought-provoking articles that will titillate our readers. But in reality it’s often the more mundane aspects of corporate life or just simply bad news. But should we be careful what we wish for? … Continue reading

Posted in Sequel thinking

Olympic comms campaign launched

Companies with an interest in communicating the London 2012 Olympics to their stakeholders can now buy a tailor-made package from Sequel. A range of collateral has been created by Sequel for use by comms professionals tasked with the challenge of … Continue reading

Posted in Sequel thinking